The Leela collaborates with HH Sawai Padmanabh Singh of Jaipur, celebrating true Indian luxury

Unveils ‘Time Travel with The Leela’ as a series of immersive experiences that bring Indian cultural & culinary heritage together.

India, 19th November 2024, Mumbai- In the next phase of its collaboration with Icon of India HH Sawai Padmanabh Singh of Jaipur, The Leela unveils its latest campaign, “Time Travel with The Leela”, an initiative designed to connect with young, affluent travelers who seek experience-forward stays. This campaign celebrates a blend of Indian legacy and modern luxury hospitality, showcasing its commitment to curating meaningful journeys rooted in culture and heritage.
 
Announced earlier this year as an Icon of India by The Leela, HH Padmanabh Singh brings his unique blend of heritage, sophistication, and modernity to this campaign. As a custodian of Jaipur’s royal lineage, his involvement aligns seamlessly with The Leela’s ethos of creating moments that connect guests to India’s timeless history in ways that resonate with modern sensibilities.
 
For HH Sawai Padmanabh Singh, the campaign is an opportunity to highlight the enduring relevance of India’s cultural legacy. “The Leela mirrors my passion for keeping India’s heritage alive while presenting it in a way that appeals to today’s discerning traveler. The thing about Indian heritage is that it is not frozen in time. It is alive, vibrant, it is a part of who we are and it needs to be seen, felt and lived” he said.
 
Time Travel with The Leela invites guests to embark on immersive cultural experiences and bespoke culinary explorations that evoke the mystique of India’s past. This initiative is crafted for the discerning global traveler, reflecting insights into their preferences for stays that go beyond luxury accommodations to meaningful connections with the destinations they explore.
 
“The Leela has always been a gateway to India’s illustrious past, where each property offers an invitation to explore a deeper connection with the country’s heritage,” said Shweta Jain, Chief Marketing and Sales Officer, The Leela. “Through this campaign, we continue to showcase what makes us unique: an unwavering focus on meaningful, immersive experiences that reflect ‘True Indian Luxury.’ With HH Sawai Padmanabh Singh, we bring India’s regal traditions to life, creating memories that are as timeless as they are extraordinary.”
 
Time Travel with The Leela brings alive the elegance of The Leela Palaces, juxtaposing their heritage with a fresh, contemporary perspective. The campaign’s aesthetic choices, from its visual language to the styling of HH Sawai Padmanabh Singh, reflect the brand’s commitment to honoring tradition while appealing to modern sensibilities.
 
With Time Travel, The Leela extends an open invitation to the world: come, live India’s legacy through the Leela’s lens of true Indian luxury.

About The Leela 

The Leela promoted by private equity funds which are managed and/or advised by affiliates of Brookfield Asset Management Ltd. and operates twelve properties across key Indian business and leisure destinations. These include the hotels in the capital city of New Delhi, Bengaluru, Chennai, Udaipur, Jaipur, Gurugram, Mumbai, Gandhinagar, Kovalam, and Ashtamudi. The Leela also has a pipeline of future projects. The brand celebrates each hotel through its location, art, culture, and cuisine with services, celebratory rituals, and immersive experiences. “The Leela” brand was ranked as #1 among the world’s best hospitality brands in 2020 and 2021, and among the world’s top three hospitality brands in 2023 and 2024, by Travel + Leisure World’s Best Awards Surveys.  The Leela is committed to providing guests with stays in settings that provide an immersive Indian cultural experience to our guests. The brand has a marketing alliance with US-based Preferred Hotels & Resorts and is a member of the Global Hotel Alliance.

To view our 'Time Travel with The Leela' video, please click here.

For more information, please visit our website www.theleela.com and connect with us on Facebook, Twitter and Instagram.